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How to get thousands and thousands of responses to your blog and what to do when you get 'em.

Of course you already have a blog, right?  You are, I mean, on the cutting edge of the Internet, yes?

By: Dr. Jeffrey Lant
  

Part II

[ Read the start - Part I ]

Remember, puffing is not something occasional or episodic.  It is not merely one essential thing in marketing; it is the essential thing and it must be regarded accordingly… from this moment on.  Let me make this point absolutely, crystal clear:

If you want to sell a product, you must puff it.

If you want to sell your service, you must puff it.

If you want a person to read your blog, you must puff it.

If you want that same person to read an article in that blog, you must puff it.

Get the picture?  

A few more hints

Your puffs must appear prominently in your blog, at least 1 at the top of the first page.

They must be short, enticing, action oriented.  They must radiate a single imperative message: Look at all you get, look how delicious it is, grab it, grab it now…’

Here’s another example.

“Wow! I’m ecstatic to tell you that I’ve snagged another one of Dr.  Lant’s superb articles.  Yesterday nearly 400 of you smarties emailed me with your thanks, congratulations, and sincere appreciation for his last insightful article.  Now I’ve got another for you.  Stay tuned… you’ll have it in just HOURS.  Make sure to email me at once with your reactions and compliments… it’s another winner!!! You can reach me by email (email address here); cell phone (number here)… or land line (number here.) And I want to hear from each and EVERY one of you!”

You must get on with the essential business of puffing each and every day, without exception, that you want money.

And, I guarantee you, that as you improve in your puffery, you will improve your prospect responses, dramatically.

And your bottom line?  Why that will improve, too, and dramatically so if and only if you follow up each and every response, as quickly as possible, with a special offer.  In other words, thank the respondents, thank them as soon as possible… and always give them a thing (or two) which makes you money.   Thus are you benefited as you benefit your fast-responding prospects.

There are many things, of course, which factor into consummate blog success.  They include

* having good content, interesting, practical, timely;

* publishing according to a schedule, never missing a deadline;

* writing directly to your readers, always using “you”;

* keeping every word of text short, peppy, upbeat,

* and, always and forever, every single day, puffing.

Because if you don’t puff, if you do not encourage, recommend, admonish, excite, and motivate you are leaving the crucial act of marketing in the hands of those least able to discern for themselves what to do.  That decision must be yours.  You and only you must advance the necessary reasons for acting as you want them to act.  That crucial aspect of marketing belongs to you… and you must do this every time you want results.  Like today.



[ Read the start - Part I ]





About The Author: Bookmark and Share
Dr.  Jeffrey Lant is CEO of Worldprofit, Inc., where small and home-based businesses learn how to profit online.  Dr.  Lant is also a syndicated writer and author of 18 best-selling business books.   Details at worldprofit.com and JeffreyLantArticles.com


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